Getting a reputation of high integrity and ethical conduct will serve you well in this smaller pool of peers. Exhibiting any practices that aren't highly ethical will most likely cause other commercial brokers to hesitate or refuse to do business with you. It's impossible to serve the client properly if the broker on the other side of the transaction is suspicious of you.
In a market with several thousand residential agents and brokers, there may be only a few dozen successful commercial brokerages. A reputation for integrity and ethical business conduct will be quite important in this exclusive group.

